Our Bashmouth™ Technology uses a superior delivery system for active ingredients via our liquid center, which allows the ingredients to release more quickly and thoroughly compared to a solid piece of gum. Gummies, beverages, and pills can all suffer delays and reductions due to the First Pass Effect.
WHAT IS THE FIRST PASS EFFECT?
A process (common with pills, gel caps, tablets, gummies and beverages) in which a vitamin, drug or other active ingredient is absorbed into the gastrointestinal tract and transported via the portal vein to the liver, where it is metabolized.
As a result, only a small portion of the active ingredient serves its purpose in the bloodstream.